Jim Morris has been general manager of Pixar since September 2008. He is responsible for managing the production of the studio's features, shorts, DVD content, and theme park activities. He held a range of positions in various divisions of Lucasfilm Ltd. He served as president and general Manager of Lucas Digital Ltd. and managed its two divisions: Industrial Light & Magic (ILM) and Skywalker Sound. He was ILM's executive in charge of production, where he supervised all of its production. He joined ILM in 1987 as a producer of visual effects for films and commercials.